Privacy Policy

At Linkawy, we respect your privacy and are committed to protecting the personal data collected through our website, when you contact us, or when you use any of our services, forms or subscription options available on the website.

This policy explains how we collect, use, store and, when necessary, share information. It also explains some of the choices available to you regarding your data.

By using this website, you agree to the terms of this Privacy Policy.

1) Who we are

Linkawy is a company specializing in search engine optimization and digital growth. Our services include SEO, Technical SEO, On-Page SEO, Content SEO, Keyword Research, SEO Audits, backlink services and organic growth strategies, as well as supporting services related to improving digital presence and designing websites, online stores and landing pages.

Our website address is: https://www.linkawy.io.

2) Definitions

For the purposes of this policy, the following terms have the meanings set out below:

Website:
The Linkawy website and any pages, forms or content belonging to it.

We / Us / Our / The Company:
Linkawy | لينكاوي.

You / User / Visitor:
Any person who visits or uses the website or contacts us through it.

Personal Data:
Any information that can identify you directly or indirectly, such as your name, email address, phone number or business details associated with you.

Cookies:
Small files stored on your device when you visit the website to improve performance, enable analytics, personalize your experience or support certain security or marketing functions.

Usage Data:
Data collected automatically while you browse the website, such as device type, browser, pages visited, session duration and traffic source.

3) Information we collect

3.1 Information you provide to us directly

We may collect information you send us directly when you:

  • Fill out the contact form
  • Request a quote
  • Request a consultation
  • Contact us via WhatsApp
  • Subscribe to our newsletter
  • Email us
  • Send project details or a service-related inquiry

Depending on the form or contact method, this information may include:

  • Name
  • Email address
  • Phone number
  • Company name
  • Website
  • Type of business or project
  • Details of your request or message
  • Any additional information you voluntarily send us

3.2 Information collected automatically

When you use the website, we may automatically collect certain information, such as:

  • IP address
  • Device type
  • Browser type and version
  • Operating system
  • Pages you visit on the website
  • Date and time of your visit
  • Session duration
  • How you navigate the website
  • Traffic source
  • Performance and interaction data

3.3 Information related to newsletter subscriptions

When you subscribe to our newsletter, we may collect data such as:

  • Your name, if requested
  • Email address
  • Email engagement data, such as opens or clicks, where provided by the newsletter provider

3.4 Information related to WhatsApp communication

When you contact us via WhatsApp, we may keep the information you send us in the conversation, such as:

  • Display name
  • Phone number
  • Message content
  • Attachments or information you share with us
  • Any details related to your request or project

4) How we collect information

We collect data through the following means:

  • Forms on the website
  • Newsletter subscriptions
  • Direct communication via WhatsApp or email
  • Cookies and analytics tools
  • Measurement and advertising tools used on the website
  • Security tools that prevent spam and automated activity
  • Storing certain form data on the website or in external operational tools we use to organize and follow up on requests

5) How we use data

We may use the data we collect for the following purposes:

  • Responding to inquiries and contact requests
  • Providing the services or consultations requested
  • Following up on quote requests or projects
  • Improving the user experience on the website
  • Analyzing page and content performance
  • Understanding visitor behavior and developing the website
  • Measuring the effectiveness of advertising and marketing campaigns
  • Sending emails, updates or marketing content to subscribers who have opted in
  • Improving Linkawy’s services and commercial offers
  • Protecting the website from unlawful, fraudulent or automated use
  • Complying with legal requirements when necessary

6) Analytics, tracking and advertising tools

We use tools and technologies that help us understand website performance, improve the user experience and measure the effectiveness of our marketing activities.

6.1 Google Analytics 4

We use Google Analytics 4 to analyze website usage, understand visitor behavior, measure traffic sources, identify the most visited pages and improve the website’s overall performance.

6.2 Meta Pixel

We use Meta Pixel to measure the effectiveness of advertising campaigns on Meta platforms such as Facebook and Instagram, improve ad targeting and understand the actions visitors take after visiting the website.

6.3 TikTok Pixel

We use TikTok Pixel to measure the performance of advertising campaigns on TikTok, improve targeting and measure engagement or conversions related to website visits.

6.4 Microsoft Clarity

We use Microsoft Clarity to analyze user behavior on the website, such as session recordings, heatmaps, clicks, scrolling and interaction patterns, in order to improve the user experience and identify potential issues with navigation, design or usability.

7) Security and protection tools

We may use certain third-party services and technical tools to protect the website and its forms from spam, automated activity, abuse and malicious access attempts.

7.1 Cloudflare

We may use Cloudflare services to improve website performance, speed up content delivery, strengthen protection and security, and block malicious requests or suspicious activity. This may involve processing certain technical data related to your visit or requests sent to the website, such as IP address, connection data and security logs.

7.2 Google reCAPTCHA v2

We may use Google reCAPTCHA v2 on some forms or pages to verify that the website is being used by a real visitor and not by automated tools or bots. Using this tool may involve collecting certain technical data about your device, browser or connection for protection and abuse-prevention purposes.

7.3 Cloudflare Turnstile

We may use Cloudflare Turnstile on some forms or pages as a security check to prevent harmful automated activity. This tool processes certain technical signals related to your browser, device or connection for security verification, bot detection and abuse prevention.

7.4 Purpose of these tools

These tools are used for protection and security purposes only, not to sell personal data. The way some data is processed may also be subject to the privacy policies of the providers of these services.

8) Ad retargeting

We may use certain tracking tools, such as Meta Pixel and TikTok Pixel, for ad retargeting, meaning showing later ads to people who have visited our website or interacted with some of its pages or forms.

This is done to:

  • Show ads that are more relevant to the visitor’s interests
  • Improve the efficiency of marketing campaigns
  • Reach people who are interested in our services through advertising

You can control some personalized advertising settings through the settings of the platform you use, or through your browser or device settings, where available.

9) Cookies

We use cookies and similar technologies for several purposes, including:

  • Running certain website functions properly
  • Improving performance and the browsing experience
  • Understanding user behavior on the website
  • Saving certain technical preferences
  • Measuring the results of marketing campaigns
  • Supporting retargeting and analytics activities
  • Protecting forms and pages from automated or malicious use

The cookies we use may include:

  • Strictly necessary cookies to run the website
  • Analytics cookies
  • Marketing and advertising cookies
  • Functional cookies
  • Cookies or similar technologies associated with security tools such as Google reCAPTCHA

You can control or disable cookies through your browser settings, but this may affect some website functions or the quality of your experience.

10) Newsletter

If you subscribe to our newsletter, we may use your data to send you:

  • Updates
  • Articles or useful content
  • Offers or services
  • Marketing messages related to Linkawy’s services

We use the Hudhud platform to manage our newsletter and send emails to subscribers.

You can unsubscribe at any time using the unsubscribe link included in our emails, or by contacting us at:

info@linkawy.io

11) Where some data is stored

Some data sent through forms or contact channels may be stored in more than one place, depending on the nature of the request and how we operate, such as:

  • On the website itself
  • In email
  • In operational files or spreadsheets in Google Sheets
  • In external tools or services we use to organize, analyze or follow up on requests

We make sure access to this data is limited to what is necessary to provide the service or manage our business.

12) Sharing data with third parties

We do not sell your personal data.
However, we may share certain information with trusted third parties when needed for operational, analytical or marketing purposes, such as:

  • Google Analytics
  • Meta
  • TikTok
  • Microsoft Clarity
  • Cloudflare
  • Google reCAPTCHA
  • Cloudflare Turnstile
  • The Hudhud platform for newsletter management
  • Google Sheets or related Google services used in our operations
  • Hosting, security or technical tool providers used to run the website

This is done only to the extent necessary to operate the service, manage communication, improve performance or fulfill the purposes described in this policy.

13) Legal basis for using data

When we collect and use data, we usually rely on one or more of the following bases:

  • Your consent, such as subscribing to the newsletter or submitting a contact form
  • Our need to respond to your request or provide a service you requested
  • Our legitimate interest in improving the website, analyzing performance and developing our services
  • Compliance with legal requirements when necessary

14) Data retention

We keep personal data only for as long as necessary to fulfill the purposes for which it was collected, or as long as needed to run our business, follow up on requests, improve our services and comply with any legal obligation.

Retention periods may vary by type of data, for example:

  • Contact and inquiry data: as long as needed to respond, follow up and operate
  • Newsletter data: until you unsubscribe or request deletion
  • Analytics data: according to the retention periods set in the tools used or their settings
  • Form data: according to operational and administrative needs

15) Transferring data outside your country

Because we use external technical tools and services, some data may be processed or stored on servers located in countries other than the one where the user resides.

By using the website or submitting your data through it, you acknowledge that some data may be transferred or processed by external service providers in accordance with this policy and reasonable operational requirements.

16) Data protection

We take appropriate technical and organizational measures to protect data from:

  • Unauthorized access
  • Alteration or tampering
  • Unauthorized disclosure
  • Loss or destruction

However, no method of electronic transmission or storage is 100% secure, so absolute security cannot be guaranteed.

17) Your rights regarding your data

You can contact us to request any of the following, where possible and appropriate:

  • Find out whether we hold data about you
  • Request correction of inaccurate data
  • Request deletion of your data
  • Unsubscribe from our emails
  • Object to certain marketing uses of your data

For any request related to privacy or personal data, you can contact us at:

info@linkawy.io

18) Children’s privacy

This website is not directed at children, and we do not knowingly collect personal data from children. If we learn that a child’s personal data has been submitted without appropriate parental supervision or consent, we may delete it once we become aware of it.

19) External links

The website may contain links to third-party websites or services. We are not responsible for the privacy policies or practices of these websites, and we recommend reviewing their privacy policies before providing them with any data.

20) Updates to this Privacy Policy

We may update this Privacy Policy from time to time in line with legal, technical, operational or marketing developments.

When we make any updates, the revised version will be published on this page with an updated “last modified” date.

21) Contact us

If you have any questions about this Privacy Policy or how your data is used, or if you would like to submit a request related to your personal data, you can contact us via:

Email:
info@linkawy.io